Author Archive: William Mehserle
William L. Mehserle Jr. is co-founder and lead strategist at Khraze.com, a new media marketing company specializing in custom strategies for businesses. You can connect with him on Twitter at @WilliamMehserle or on LinkedIn at linkedin.com/in/mehserle
3 Tips on How to “Work” a Trade Show
While business development is evolving quickly through new media, old methods of lead development are still vitally important to companies. This is why at some point in your professional career you might attend or exhibit at a conference and/or trade show. We’ve put together a few tips on how to get the most out of [...]
3 Easy Tips on How to Stay in Shape at Work
Today in America our jobs involve little physical exertion—we sit at a desk to analyze graphs, write reports, and schedule meetings. And what starts to develop after only a few years is another chin, a tire around our waste, and an extra 30 pounds that we get to show off daily. What can we do [...]
5 Quick Tips To Make Your Resume Stand Out
Creating and editing resumes can be a boring and laborious task. I personally hate doing it—but it is one of the necessary evils of working in America. Someday, digital platforms like LinkedIn might remove the resume as a mainstay in the job application process, but for now, they are here to stay. To help you [...]
3 Tips on How to Deal with an Awful Co-Worker (or Boss!)
What is the chance that you can go through your entire working life without having to deal with a difficult co-worker or boss? We’re betting close to zero – if not absolute zero!! When you consider the various personalities, individual ambitions, and competition for advancement, you are bound to experience a little drama at least [...]
7 Tips to Successfully Navigate Your Office Holiday Party
It is that beautiful time of year again—that time when the weather turns just a touch crisper, Christmas lights adorn facades, and fluffy snow covers the ground. A time when everyone seems a bit happier and more energetic. When we look forward to receiving (and maybe giving) a few gifts. When we gather with friends [...]
I’m Working for the Wrong Company!
Our under 30 generation is conditioned to seek instant gratification. This idea is something that our parents and grandparents most likely look at with disdain–or at the very least view quizzically. Generations before us felt an extreme loyalty to their company. Men would spend their entire lives making a living, earning a pension, and providing a [...]
Enhance Your Marketability: 7 Easy LinkedIn Tricks
At our company, Khraze.com, we help small businesses take their marketing efforts online. One of the easier ways for companies to do this is through LinkedIn. While LinkedIn is a valuable tool for companies, it is an even more valuable tool for individuals. LinkedIn is your online identity to the professional world. As the recruiting [...]






